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Gin Trends for 2020 and Beyond


Join Aaron Knoll (author of Consumer Taste Preference in Gin and Botanical Spirits: Report for Distillers and Spirit Creators), and spirits writer David T Smith for a look at the trends they have identified so far in the topsy-turvy world of 2020 and what they anticipate for 2021.

Aaron Knoll is the author of The Craft of Gin and Gin 300 and is a prolific blogger at the gin is in, which he founded in 2009 and where he regularly reviews all that is new and interesting in the gin world.

David T Smith is a gin specialist and spirits writer who has spoken at conferences, judges’ spirits competitions and consulted on gin projects on both sides of the Atlantic. He is a regular contributor to Gin Magazine and to the Gin Guild seminar programme. He is the author of many books about gin, including: ‘The Craft of Gin’, ‘How to Make Gin’, ‘Forgotten Spirits and Long-lost Liqueurs’ and “Gin, The Dictionary’.

This seminar content was prepared and delivered for The Gin Guild in association with the Craft Distillers Expo and the American Distilling Institute.