Alles over Gin

Alles over gin is the first digital gin platform in The Netherlands, launched in 2019. After getting the bug with her first G&T Denise Adema fell in love.

With a background in sales and marketing she quickly learnt everything she could about gin; how it’s made, the different flavours, the brands,  and so on but at that time she couldn’t find a place where all her questions were answered, so she decided to build a platform herself and then began introducing herself to gin brands at gin festivals.

From that moment, she travelled to gin events every weekend, wanting to hear, write down and share the personal stories in each gin’s story.

There is so much love, passion and craft behind each bottle, and even now, this is  how she operates the platform – everything starts with the personal story of the owner of the gin.

The platform has since evolved into a marketing tool for gin brands and expanded with gin tastings, mobile gin bars (Baravan Concepts, baravan.nl), an online gin boutique where personalised service and gin gifts are available (Alles over gin. Boutique, allesovergin.shop), a growing gin community on Facebook), various gin events throughout the year, gin talks, and successful concepts like Tasting Tuesday and Gin Night out.

Alles over gin will continue to grow and expand with new, exciting features.