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Grain to glass. Fad or fanfare?

Olivier Ward

Increasingly gin distillers are creating their own base spirit. Why bother? At what cost? What effects on the product and marketing? And the importance of the 96% regulation

Olivier Ward, Co-Founder of Gin Foundry and IWSC Spirit Communicator of the year 2017 and Think Gin Communicator in the year 2018. Gin Foundry, a review and information site for gin lovers, is also responsible for The Ginvent Calendar and Junipalooza.

Agenda

  • From Grain to Glass… It’s all about that Base.
  • What does it actually involve in the UK?
  • Why is it so hard?