Family Planning – Adding to the (brand) family
New Product Development, concept research & development, competition, market assessment / demand, launch pitfalls (and when to abort/call it a day).
Rosie Milsom is Global Head of NPD at Atom Brands and Scrum Master for Atom Labs, with a demonstrated history of working in the spirits industry. Self-confessed packaging geek and flavour enthusiast, delighted by beauty, functionality and taste.
With more than 8 years of dedicated service at Atom Brands, taking ideas from simple concepts through to award winning physical products.
- Welcome and an introduction to the Gin Guild
- Panel Discussion: How we’ll work through COVID-19
- Tutored Tastings of Gin 2014
- Gin: An Education
- Changing tastes: Classic cocktails with modern interpretations